Podscribe
Podnews supporterThe #1 Independent Verification & Attribution Platform
Website: podscribe.com
About Podscribe
Podscribe is the leader in pixel-based attribution, incrementality, and verification for podcast, streaming, CTV, and other hard-to-measure media channels. We help advertisers, agencies, and publishers measure true campaign impact, optimize performance, and scale with confidence—backed by real-time, household-level data.
Learn more at www.podscribe.com or contact us at partnership@podscribe.com.
Podscribe is IAB Certified
It was certified for v2.2 of the IAB Podcast Measurement Guidelines on Dec 8, 2025.
It is certified for Download and Listener. Learn more
Latest news
- Aug 7: Podscribe has added AI optimisation delivery tools and lookalike audience targeting to its SmartServe tool.
- Aug 5: Podscribe released its podcast rankings for July. The top podcast by audio reach is Crime Junkie (up +9%); Diary of a CEO is top by downloads/views per episode (+2%); while The MeidasTouch Podcast is top by total monthly downloads/views (-12%). The company also publishes top publishers and top advertisers.
- Jul 31: For context - the #2, TBPN seems to have about 6,800 views per episode on its YouTube podcast, and Podscribe suggests its audio podcast attracts an estimated 1,600 listeners a month.
- Jul 28: YouTube Views vs RSS downloads - which perform better for advertisers? Podscribe and Oxford Road spoke at Podcast Movement 2025 to help you value each.
- Jul 24: Adopter Media's Glenn Rubenstein has published a blog post in response to the AMP Accords, supporting the Accords "as an excellent first step", and suggesting it's a workable start, though making a set of suggestions. (Rubenstein is an advisor to Podscribe, an AMP task force member).
Data credits: IAB, Podnews newsletter