Sounds Profitable
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Website: soundsprofitable.com
Latest news
- Feb 28: The average age of CNN viewers is 67, and FOX News viewers are even older, at 69. But the age profile of listeners to news podcasts is similar to the US population average: a younger audience meaning real opportunity for advertisers. That’s one of the findings of The News Podcast Consumer, new data released by Sounds Profitable this week with National Public Media, focusing on the US’s second-most popular podcast genre. It’s a free download.
- Jan 15: Sounds Profitable unveils new research today. With American Public Media, The Business Podcast Consumer looks at the audience for business podcasts, and what makes them different to the audience for any other genre. It’s a free webinar at 3pm Eastern: you can register here.
- Jan 9: The Business Podcast Consumer is a new piece of research from Sounds Profitable and APM, getting a free webinar reveal on Jan 15.
- Dec 12, 2024: Libsyn and Sounds Profitable unveiled the 2024 True Crime Podcast Listener Landscape report. True Crime is #1 with women in the US, with 37% of female podcast consumers listening in the past month, the data says.
- Dec 6, 2024:
Thank you to the team at Sounds Profitable, who join us as our latest Gold Supporter, and the team have also each joined as personal supporters, too. They write: “Sounds Profitable wouldn’t exist without the support of and free access of industry journalism provided by platforms like Podnews. We encourage you to subscribe and consider supporting Podnews, as we all have. In addition to Sounds Profitable sponsoring Podnews as a company, we as individuals have also pledged to the Podnews Patreon to support the continued publication of podcast industry coverage.” We couldn’t have put it better ourselves.
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