Wildfire
On September 2nd 2017, just east of Portland, Oregon, 150 hikers were trapped behind a wall of flames created by one mistake, one that would lead to immense fear and loss. Wildfire, a podcast from REI Co-op, investigates the causes and repercussions of this devastating wildfire.
© 2019, REI Co-op, Wildfire · more info
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This podcast may use tracking and attribution and dynamic content insertion
Stats: Statistics are produced by Simplecast and Chartable to help Wildfire to understand how many downloads it is getting, or how many people are listening. Your device’s IP address and user agent is used to help calculate this figure. Simplecast is IAB v2 certified. Here is more detail about podcast statistics.
Tracking and attribution: Chartable or its partners may connect the fact you listened to this podcast to an action elsewhere on the internet. For example - it may spot a device that downloaded an episode of Wildfire later visited the website of an advertiser; or it may track that a device that listened to Wildfire also listened to a different show. This form of attribution is used to measure advertising effectiveness.
Dynamic content insertion: Simplecast may use limited data that they know about you - the device you’re using, the approximate location you’re in, or other data that can be derived from this, like the current weather forecast for your area - to change parts of the audio. Wildfire may do this for advertising or for other forms of content, like news stories.
Wildfire is able to use the above tools since its podcast host or measurement company offers this service. It doesn’t mean that this individual podcast uses them, or has access to this functionality. We use open data.
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