Audioburst Launches Audioburst Studio For Apps and Website Integration

Press Release · · Updated

This article is at least a year old

Palo Alto CA, USA—Audioburst announced the launch of Audioburst Studio, a quick, free, and easy-to-use SaaS platform that developers and non-developers alike can use to integrate the Audioburst experience - short-form audio content playlists filled with the best moments from podcast and talk radio into their websites and apps.

After logging into the Audioburst Studio (studio.audioburst.com), users are presented with a simple 4-step wizard to help them create an integratabtle audio player into their apps and websites. The platform offers pre-built playlists, as well as a “Build Your Own” option, letting the users take advantage of short-form audio-talk clips or “bursts” from more than 4,000 radio stations and podcasts, and 100 different topics and categories, including sports, news, entertainment, business, and local traffic and weather. Audioburst’s uniquely curated audio content is proven to increase users’ time spent and experience satisfaction on partner apps and devices, and this comes at a time when 200M smart speakers are expected in-home by the end of 2019 and the interest-in and creation-of podcast content is exploding.

Studio-generated players and playlists can be integrated into Android and iOS apps via SDK, as well as to web and mobile sites using a simple javascript embedded code or APIs. Users will be given access to powerful analytics capabilities that provide insights including number of listeners, number of bursts played, listening duration, and distribution by device and location. Those who embed the player will also be given the ability to monetize an aggressive share of Audioburst’s revenue. In the coming months, Audioburst will release an update to Studio that includes Amazon Alexa and Google Home skill integrations.

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“What we’re doing is democratizing audio -- giving website and app owners a way to deploy highly-curated and targeted audio-talk playlists that will provide growth, monetization, and user satisfaction,” said Rachel Batish, VP Product, Audioburst. “We know end users want more audio content and screen independent experiences, and we see the Audioburst Studio as a particularly beneficial opportunity for those looking to take advantage of this growing market.”

This news comes on the heels of a $10M+ pre-Series B round including partnerships with Hyundai Motor Company for their new in-car experience and Dentsu, for a custom voice content ad solution, both expected to come to fruition in the coming year. Audioburst also has partnerships with major brands including Bose, Samsung, Harman, Bytedance and others who have long understood the benefits of providing users with audio-based content in a world that’s becoming increasingly screen-independent.

More news, updates, integrations, and analytics tools are expected to launch on the Audioburst’s audio content SaaS platform in the coming months.

This is a press release which we link to from Podnews, our daily newsletter about podcasting and on-demand. We may make small edits for editorial reasons.

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