Libsyn's “Universal Music for Creators” Subscription

Today, Liberated Syndication Inc. (“Libsyn”), the leading podcasting platform for creators and advertisers, announced a new agreement with claims-free music subscription service, Universal Music for Creators, a subscription music licensing service created by Universal Production Music. Through this collaboration, effective immediately, Libsyn will introduce the Universal Music for Creators service to its podcast creators, providing them with premium music and sound effects for audio and video podcasts at an exclusive promotional rate.

The new deal marks a significant milestone for podcast creators, offering them unparalleled access to a vast array of high-quality music and sound effects to enhance their content. By integrating Universal Music for Creators into the Libsyn platform, creators can elevate the production value of their podcasts with safe-to-use tracks.

“We are thrilled to join forces with Universal Production Music to offer Universal Music for Creators to our podcast creators, providing them with access to world-leading tracks,” said Andy Rogers, Senior Director, Publishers & Partnerships, Libsyn. “This partnership underscores our commitment to empowering creators with the tools they need to produce engaging and professional-quality content. With Universal Music for Creators, our users can unleash their creativity and take their podcasts to new sonic heights.”

In launching Universal Music for Creators in October 2023, Universal Production Music became the first major music publisher to offer a subscription program that allows creators to add music and SFX to their audio and video podcasts without copyright claims. The Universal Music for Creators subscription service has already garnered significant attention for its comprehensive library comprising over 50,000 top-quality tracks and 200,000 sound effects. Additionally, creators will have access to more than 80 regularly updated playlists tailored to their creative podcast needs. Previously, this catalogue was exclusively available to TV and film industries.

“Music has the power to transcend boundaries, ignite emotions, and elevate podcast storytelling to new heights,” said Sion Elliott, Global New Business Strategy Director of Universal Production Music. “In collaborating with Libsyn, we are excited to bring the unparalleled opportunities from Universal Music for Creators to Libsyn podcast creators, empowering them to enhance sonic storytelling with music.”

As an exclusive offer, Libsyn is providing podcast creators with the first 6-months subscription free of charge. Libsyn podcast creators can subscribe to Universal Music for Creators by logging into their Libsyn dashboard and finding their exclusive promo code in the “Announcements” section. After receiving the promotional code, Libsyn podcast creators can apply it during the account creation process on Universal Music for Creators’ website to attain the six-month free period. What’s more, Libsyn will feature custom-themed playlists, with tracks specifically chosen for various podcast genres, like True Crime, Society & Culture and Sports, among others.