Mumbler and Spotify are empowering podcasters with new opportunities to grow their audience, build a fanbase, and earn more income

Press Release · via Mumbler ·

Today, we’re excited to announce our partnership with Spotify to help podcasters expand their reach, engage more deeply with their listeners, and generate additional income. Since its inception, Mumbler.io’s mission has been to provide audio creators with the tools to manage their content, strengthen connections with their most dedicated listeners, and build thriving, sustainable businesses. We’re thrilled to collaborate with Spotify, a partner that shares our vision of empowering podcasters to take control of their growth and success.

Mumbler.io has become a top choice for podcasters who want to monetize their content and cultivate vibrant communities. We’re proud to see creators thriving, from emerging voices to established podcasters generating significant income. This new partnership gives all podcasters the ability to enhance audience growth with Spotify’s discovery features, bring more engaged fans into their Mumbler communities, and diversify their revenue streams beyond traditional advertising. Now, listeners will also be able to access Mumbler-exclusive podcasts directly on Spotify.

A new path to grow your podcast audience and business

This collaboration creates an integrated Mumbler.io and Spotify experience. Podcasters can now promote their Mumbler-exclusive episodes on Spotify to boost membership and strengthen their fanbase, offering a seamless way to engage and build community.

By syncing their Mumbler.io and Spotify accounts, podcasters will be able to feature all their Mumbler-exclusive episodes on a new, dedicated Spotify page. To amplify exposure, promotional banners can be placed at the top of existing free Spotify show pages, giving podcasters more visibility and encouraging fan engagement.

Public episodes remain a powerful tool for podcasters to promote their Mumbler-exclusive content. We’ve observed that when podcasters mention their premium membership on public platforms, they often experience significant growth in their community. To enhance this, we recommend promoting paid content through shout-outs in free podcast episodes and across social media channels.

New ways for fans to discover and engage

Listeners can now discover Mumbler-exclusive content within Spotify’s platform and sign up for access through a streamlined process. Existing members will be able to link their Mumbler.io and Spotify accounts for immediate access to exclusive content. This can be done by clicking the padlock on their favourite Spotify podcast show pages.

Take control of your podcast journey today

At the core of our partnership with Spotify is a shared commitment to providing podcasters with new opportunities to share their voice with the world and make a living doing what they love.

We’re excited to see how the podcast creator community leverages this new integration. If you’re a podcaster ready to join Mumbler.io or an existing Mumbler.io podcaster, syncing your accounts is quick and easy. Happy podcasting!

This is a press release which we link to from Podnews, our daily newsletter about podcasting and on-demand. We may make small edits for editorial reasons.

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