Cam Heyward Joins Vox Media in Partnership with SB Nation

Vox Media today announced a partnership with reigning NFL Walter Payton “Man of the Year” and Pittsburgh Steelers team captain, Cam Heyward, who will bring his weekly show, Not Just Football, to SB Nation. Each week on Not Just Football, Heyward and his co-host and best friend of 20 years, Hayden Walsh unpack the biggest stories from around the NFL and share their unfiltered thoughts on the latest sports and pop culture news. Welcoming a rotating cast of athletes, coaches, and celebrities, recent guests on the show have included Lil Wayne, Seth Meyers, Michael Keaton, James Harrison, and more. Vox Media will assume marketing, sales, and distribution for the show, which will continue to publish across platforms that include Apple, Spotify, YouTube, TikTok, and Instagram. The show joins Vox Media from ESPN, which was its home until earlier this year.

“Every week on Not Just Football, Hayden and I have unapologetic conversations with our friends about all the things we care about the most, whether it’s breakdowns of the latest Steelers games and sports news, or our love for reality TV and video games,” says Heyward. “We couldn’t be more excited to bring our show to Vox Media and SB Nation and partner with a company that offers a powerful platform and bold ideas – and matches the scope of our ambitions.”

Over his 13 NFL seasons, Pittsburgh Steelers defensive tackle and team captain, Cam Heyward has built a reputation as a leader on the field and a pillar of his community. His on-field accolades include six Pro Bowls, three Associated Press First Team All-Pros, three Pro Football Focus First Team All-Pro titles, and two Pro Football Writers of America All-NFL nods. In 2015, he founded the Heyward House, a charity organization dedicated to positively impacting the lives of today’s youth. This year, Heyward received the Walter Payton Man of the Year Award, recognizing his accomplishments as a player and his incredible commitment to philanthropic work.

“Cam brings his heart and soul to everything he does, whether that’s on the field as one of the best defensive players in the league, or as an impactful leader in his community. He brings this same passion to Not Just Football. The show combines his football expertise with his impressive and wide-ranging pop culture obsessions, all through the frame of his and Hayden’s decades-long friendship,” says Vox Media’s executive director for the podcast business, Lillian Xu. “We’re so excited to partner with Cam and Hayden as they build Not Just Football’s next chapter.”

“It’s not fair that one guy gets born with this much on-the-field talent and on-screen charisma, but that’s what makes Cam an irresistible voice in the NFL,” said SB Nation’s head of content, John Ness. “The mastery of the game he brings along with his decades of chemistry with Hayden allows Not Just Football to thread the needle perfectly between fandom and expertise.”

At Vox Media, Heyward will join a top 10 podcast network (according to leading industry tracker, Podtrac), and take his place among some of the most influential voices across content categories including world champion athletes Sue Bird and Megan Rapinoe (A Touch More: The Podcast), journalist Kara Swisher and entrepreneur Scott Galloway (Pivot), psychotherapist Esther Perel (Where Should We Begin?), research professor Brené Brown (Unlocking Us), former Manhattan U.S. attorney Preet Bharara (Stay Tuned), and more.

Meanwhile, at SB Nation, which reaches 27 million loyal sports fans per month and is home to 32 dedicated NFL communities, Not Just Football will join a roster of sports franchises that includes A Touch More: The Podcast, the award-winning and critically acclaimed YouTube channel, Secret Base, and more.

About SB Nation

SB Nation is a network of nearly 200 different fan-favorite sports communities. Across every league, every sport, and every city, we provide coverage that’s for the loyal fan, by the loyal fan. From celebrations of games that broke curses to heartbreaks of unexpected final round losses, our contributors priority is always to honor the fans perspective.

About Vox Media

Vox Media is the leading modern media company, reaching audiences everywhere they are. Known for editorial properties including Vox, SB Nation, New York Magazine, The Dodo, and The Verge, the company’s portfolio features the most relevant, respected, and engaging editorial properties and voices. The company is also home to award-winning storytelling businesses such as Vox Media Studios and the Vox Media Podcast Network, as well as innovative technologies that support the entire media industry, including the Concert advertising marketplace.