No Laying Up goes for PAR
This article is at least a year old
Golf media franchise No Laying Up and Podcast Ad Reps (PAR) are pleased to announce a sales representation agreement for their ultra-popular shows No Laying Up and Trap Draw Podcast.
No Laying Up’s core philosophy is to engage in smart, nuanced discussion around all things golf. Founder Neil Schuster describes the ‘special sauce’ of NLU succinctly as, “It’s about feeling good while the ball sails OB.”
Born as the solution to a simple complaint shared by four friends and avid golfers – that golf coverage and content was typically dull – No Laying Up’s distinct and authentic voice resonates with a loyal and growing community. Above all, No Laying Up uses its resources to serve as the voice of the golf fan, and social media engagement with their fans is at an all-time high.
Fellow founder Phil Landes (aka ‘Big Randy’) believes the reasons for NLU’s success are uncomplicated. “We aspire for this small corner of the Internet to become a sublimely chill 19th hole where we can kick back, have a few pops while discussing this great game and generally talk a little junk amongst friends.”
“No Laying Up is a powerhouse addition to our growing catalog of sports podcasts,” says PAR CRO Anthony Savelli, “and our team is excited to connect the NLU audience with logical brands who focus on an affluent consumer like current sponsors BMW & Calloway.”
PAR President Rick Selah agrees. “No Laying Up and PAR are a match made in Heaven, or the 19th Hole,” offers Selah. “They have a uniquely compelling voice with a highly connected audience, and we’re excited to offer these podcasts to a select group of brands.”
For sales partnership information, contact Anthony@PodAdReps.com or go to www.PodAdReps.com
This is a press release which we link to from Podnews, our daily newsletter about podcasting and on-demand. We may make small edits for editorial reasons.