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Ad Results Media is the preeminent podcast advertising, broadcast, digital audio, and creator-based video media a...
Ad sales and monetisation · Advertising Agencies
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Kristen Abramo has been hired as Chief Operating Officer at Ad Results Media. She reports directly to the company’s new CEO, Jordan Fox. She was MD of full-service media agency Anagram.
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Jordan Fox has been named as the CEO of Ad Results Media. He joins from creative and digital agency Laundry Service.
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Ad Results Media unveiled ARM PRO, a suite of custom audio solutions tailored specifically for brands.
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Tomorrow, the Podnews Weekly Review features an interview with Lisa Jacobs from Ad Results Media, and Brenden Mulligan from Podpage.
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Later today, the Podcast Business Journal talks to Lisa Jacobs from Ad Results Media on brand suitability and advertisers' appetite for risk. It's a free weekly newsletter for the business of podcasting.
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Put more ads in a podcast ad break and they perform less well, says a new study from Ad Results Media.
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Magellan AI has just hired Shaunei Cook as a Business Development Manager, saying "we couldn't be more excited to have her". Shaunei joins from Havas Edge and Ad Results Media.
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Teresa Elliott has been hired as the new Chief Revenue Officer at Ad Results Media. She had been at Spotify for eight years; here's a Q&A with co-founder Kurt Kaufer.
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Steven Shanks and Michael Kropko have been made co-CEO of Ad Results Media. Former CEO Marshall Williams, will continue to support the company as Chairman.
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Lindsay Smith has been promoted to VP of Audio Insights at Ad Results Media. She's worked for the company for seven years.
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Host-read ads are the "beachfront property" of podcasting, according to Marshall Williams, the CEO of Ad Results Media. He's quoted by Edison Research's Tom Webster.
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Edison Research released their Super Listeners study, with Ad Results Media. "Super listeners" - US adults who listen to 5+ hours of podcasts a week - are listening to podcasts longer, and pay more attention to ads on podcasts than other media. However, 22% say there are "way too many" adverts: a figure up from 18% last year.
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Edison Research and Ad Results Media are to debut their Super Listeners report in a webinar on Feb 16. It focuses on people who listen to five or more hours of podcasts weekly.
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Ad Results Media has hired five new team members: Tony Carnevale as Creative Director, DeShá Runnels, Gretchen Smith and Patty Mertes, each as VP of Media, and Jemina MacHarry as Director of Business Development.
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Nielsen's Podcast Buying Power Service, which 'matches podcast listeners with their buying habits', has three new subscribers: Active International, Ad Results Media and Oxford Road.
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First look: Podchaser has announced a $4m funding round, to enable it to expand its work enriching podcast data. One of the investors is CEO of Ad Results Media, Marshall Williams.
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56% of heavy podcast listeners think the number of ads in podcasts is increasing; and 38% believe there are already too many, according to the Super Listeners Study from Edison Research, PodcastOne and Ad Results Media. However, listeners felt more positive towards ads than previous years.
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On The Mic, "A Podcast About the Business of Podcasting and Audio Advertising" from Ad Results Media, is in the middle of a three-part series about women in podcasting; the hosts of LadyGang are in the latest episode.
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Podcast ad agency Ad Results Media has a new board member, Mainardo de Nardis. He was former CEO of OMD Worldwide and Aegis Media, and was the Executive Vice-Chairman of Omnicom Media Group.
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There's a free webinar this morning (at 8.30am Pacific), called "State of Podcasting Amid COVID-19", being run by Ad Results Media with guests from Edison Research, NPR, Barstool Sports and Freakonomics.
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Shamrock Capital has invested in podcast advertising company Ad Results Media. They've not disclosed by how much.
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The Bubble Isn't Bursting, says Ad Results Media's Kurt Kaufer:
Thank you, to Midroll, FullCast, Ad Results Media and our first Singaporean supporter Splice Cast for recently becoming supporters of Podnews; and to Be My Guest for your personal support.
Thank you to 133 new subscribers over the past week, including fine folk from Acast, ESPN, Gimlet Media, Corus, CBC, TED, Ad Results Media, Swedish Radio, Québecor, 7digital, Mamamia, Cadence13, Sky and many others. Your support is very much appreciated.
Thank you to the 99 new subscribers over the past week, including lovely people from Recode, ESPN, Corus, the BBC, Ad Results Media, Luminary, NDR, United Talent, Simplecast, Radioworks, FBI Radio, Red Bull, the CBC, Whooshkaa, How Stuff Works and AJC. Special thank you to Stargate Pioneer, the host of GonnaGeek, for your kind personal Patreon support.
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Marshall Williams, CEO of Ad Results Media, is in RadioInk discussing why advertisers are turning to podcasts
Welcome to our new subscribers this week, including Radio New Zealand, Group M, Radio-Canada, Slate, Acast, Castbox, the Swiss Broadcasting Corporation, MTG Sweden, the BBC, Global, Radio-Television Slovenia, Ad Results Media and News UK.
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The CMO of Ad Results Media, Kurt Kaufer, writes about the ability of podcasting to 'reach the unreachables' in a piece in Forbes.
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Ad Results Media have 100 staff, and 35% market share of podcast advertising. Podcasting is, unsurprisingly, the fastest-growing part of the business, according to AdWeek.
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How much do analytics matter in podcasting? is a guest post in MediaShift by Ad Results Media. tl;dr: Yeah nah.