Happy 9th, 99% Invisible; Acast moves to IAB v2 guidelines

Happy 9th, 99% Invisible; Acast moves to IAB v2 guidelines

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  • Acast has sent an email to publishers warning them that from Oct 1 “many Acast podcasters will see a change in listener numbers - in most cases a decrease”. The company is switching to measurement using IAB v2 guidelines.

  • Simplecast has enabled “passthrough” from Spotify, and integrated Spotify data in their dashboard. Of note: “You may notice differences between your Dashboard’s Spotify numbers and what you see in your Spotify Podcast Portal - typically Simplecast will be lower.”


    This link is no longer available, as at Aug 16 2023
  • Spotify is under fire for allowing children to listen to graphic podcasts. Episodes that aren’t marked as explicit, but nevertheless contain gruesome detail, are evading the new parental block function.

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Companies mentioned above:
Acast logoAcastAudioboom logoAudioboomIAB logoIABLibsyn logoLibsynPodtrac logoPodtracRadiotopiaSimplecast logoSimplecastSpotify logoSpotifySpreaker logoSpreaker

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