Gimlet's new Head of Content: and Chartable's new charts
This article is at least a year old
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Spotify’s Gimlet has a new Head of Content: Lydia Polgreen, who steps down from Editor in Chief of HuffPost. She’ll be responsible for overseeing the entire slate including strategic planning and setting a creative vision for the studio; she’ll report to Alex Blumberg.
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Chartable has added its own top 200 charts, based on numbers from its own opt-in measurement of audience size. Anyone can join, free.
- We’ve added the Chartable charts to our podcast pages. Here’s one podcast that’s in the top 40 for technology podcasts, as one example (and you should subscribe to it!)
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Podcast Radio in London, a curated radio station playing nothing but podcasts, has a “special mention” featured slot every week. Last week, station boss Gerry Edwards tells us, they focused on Military Wives: The Official Film Podcast; and possibly as a result, that podcast went to #1 of the Apple Film and TV podcast ranking in the country (even beating the new Sopranos podcast).
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The Apple Podcasts chart in Ireland for 'arts’ looks curious, with a number of (old) shows called “Great Detectives of Old Time Radio” appearing clumped together in the charts. The podcasts all contain public domain content (partially video). The podcast’s author, Adam Graham (who’s in Boise ID, USA), tells us he’s done nothing special.
- Ireland has only 4.8m people and 44% use iPhone: it’s not inconceivable that it takes just one new subscription to get into the lower-half of an unpopular category like Arts. (Here’s the patent for the Apple Podcast Charts, and more on podcast stats).
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After Tech Guerrero asked, our podcast subscribe pages now include direct links to iVoox, the large Spanish-language podcast service. We’ll also let you know if you’re not there. Search for your podcast, or take a peek at This American Life. (And here’s more about international podcasting).
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For International Womens Day yesterday, Acast published a video on IGTV, “celebrating female voices in podcasting and finding out how podcasting empowers their voice”.
Companies mentioned above:
Acast