Pocket Casts launch podcasts on your wrist
This article is at least a year old
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Pocket Casts formally announced its Wear OS app for smartwatches like the Samsung Galaxy watch range and the Google Pixel Watch. Now widely available for Pocket Casts Plus subscribers, it allows full playback, including speed control, silence skipping and volume boost: and (once you’ve downloaded a show) lets you leave your phone at home.
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The new Canadian bill C-18, which forces Google and Facebook to pay to link to Canadian news sources, could be bad news for Canadian news podcasts, says Kattie Laur. Facebook and Google have stopped linking to news content, or threatened to - but could that include news podcasts?
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Podcast advertising is going great, suggests Rephonic - it’s increasing as a percentage of total audio ad revenue, as well as in comparison to other types of online advertising.
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Some advertisers are asking for “baked-in” advertising rather than dynamic audio insertion. Flightpath’s Sean Howard says that this cheats you out of podcast revenue.
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Podcast host Blubrry has launched its Podcast Statistics service as an app-like experience on mobile. The service, known technically as a PWA, looks and behaves just like an app on your mobile phone (iOS or Android).
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Podcast host Libsyn has published its latest platform stats. Spotify is showing a record number of downloads on the platform. (In March, Spotify released “Auto Play for Podcasts”, which plays other relevant episodes after one finishes; and its new scrollable interface for podcasts)
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Libsyn’s AdvertiseCast has signed new comedy podcast Knock 'Em Dead.
Moves and hires
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Rachel Ghiazza has been appointed Chief Content Officer at Audible. She has been Content EVP since Jun 2020, and joined the company from Spotify in Apr 2019.
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Former Spotify director of global podcast sales David Cohn has joined Cumulus Media’s Westwood One as senior vice president of sales & digital partnerships.
Tips and tricks
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Episode art is coming to Apple Podcasts in the next few months. You’re suggested to work on them now, so your podcast looks amazing when the new iOS 17 is released.
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SEO is a thing for podcasting, too. RedCircle writes about tips to grow your podcast.
Podcast News - with the Radioinfo Asia Podcast Awards
Companies mentioned above:
Acast
Podcast data for Jul 12
#1 in Apple Podcasts
The Retrievals (Serial Productions & The New York Times)
The Retrievals (Serial Productions & The New York Times)
#1 in Spotify
The Joe Rogan Experience (Joe Rogan)
THE MORNING SHIFT (YOUKNOW MEDIA)
Over the last week, 197,110 podcasts published at least one new episode (down 0.5%). source