The worst month to launch a podcast is…
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PodPros has published the Actively Established Podcast Report for January 2023. Alex Sanfilippo tells Podnews the data says that: “Starting a podcast during November for the first time drastically decreases your chances of success. Starting within eight weeks of the holidays means podcasters don’t have time to create a rhythm, systems or automations before taking a break.” The data also says that there are 310,000 fewer active podcasts than there were in 2020.
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The Ed Mylett Show has signed with the Cumulus Podcast Network. He signed with talent agency WME in June, and was with Stitcher.
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Congratulations to our supporters Message Heard, which is celebrating its six year anniversary this week.
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Nominations are now open for the UK’s ARIAS, the Audio & Radio Industry Awards. Of note: organisers “will be working with an independent EDI consultant to offer support and guidance to ensure that equity is embedded at the heart of the ARIAS. This includes offering insights into best practice and highlighting the impact of, for example, unconscious bias when judging entries.”
- Do people binge-listen to podcasts? Yes, says Edison Research: 77% of US podcast listeners say they have listened to multiple episodes of the same podcast in a single session.
Moves and hires
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The Podglomerate has hired Katelyn Bogucki as Lead Producer. She was previously executive producer of Gimlet Media’s Archetypes.
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The Webby Awards has a new General Manager. Nick Borenstein knows his podcasts, too - among other things, he produced Missing Richard Simmons
Tips and tricks
- Planning your podcast can be easier with a planner template: and Rephonic have produced one that’s updated for 2024. It helps with everything from goals, descriptions and interviews.
Podcast News - with Airwave
Companies mentioned above:
Airwave
Podcast data for Jan 4
#1 in Apple Podcasts
The Bible Recap (Tara-Leigh Cobble)
Bhagavad Gita (Spydor Studios)
#1 in Spotify
The Joe Rogan Experience (Joe Rogan)
Shri krishna Geeta Vani (Bhaskar Jyoti Dutta)
Over the last week, 157,181 podcasts published at least one new episode (up 4.9%). source