Google LLC is an American multinational technology corporation focused on information technology, online advertising, search engine technology, email, cloud computing, software, quantum computing, e-commerce, consumer electronics, and artificial intelligence (AI). It has been referred to as "the most powerful company in the world" by the BBC, and is one of the world's most valuable brands. Google's parent company Alphabet Inc. has been described as a Big Tech company. Wikipedia
Website: about.google
Owned by: Alphabet
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Latest news
- Jul 22: In January, we reported on PodcastAdBlock, a podcast tool that removed ads from podcasts, selling ad-free copies of shows. It was written by developer, "adventurer and entrepreneur" Ben Bowler, who, by May, had pulled the tool down. Today, we discover, he's back - with Podtastic, a podcast app that skips the ads for $2.99 a month (none of which goes back to the creators, but up to 30% of that money will go to Apple or Google in app store fees).
- Jul 17: The UK government has announced plans to ensure that UK-licenced radio stations must be available on smart speakers operated by Alexa, Google and Siri. A consultation has launched today. It doesn't impact podcasting directly: podcasts are also available through these services. The news has been welcomed by commercial radio trade body Radiocentre.
- Jul 15: What are the Secrets to YouTube Success? Speaking at Podcast Movement 2025 in Dallas, a panel of people who would probably know - Chris Colbert, CEO/Founder of DCP / Black Podcast Coalition / Podstream Studios Jay Nachlis, Vice President/Consultant of Coleman Insights Neha Taleja, Product Lead, YouTube Podcasts of Google Stephen Robles, Video and Podcast Creator of Riverside.fm John Wordock, Founder of John Wordock Media.
- Jul 9: A tool that makes websites for your podcast, Podpage has made what it calls "the biggest update yet", including SEO features that can "autofix" your SEO to make sure more people find it, an "autopilot" to produce more SEO metadata to ensure Google (and other things) will find your show, and a whole heap more things to come this week, we're promised.
- Jun 18: Podnews has learnt that YouTube is an undisclosed member of AMP - the Alliance for Measurement in Podcasting which is seeking to enhance measurement standards. A Google spokesperson has confirmed to us that "YouTube has been participating in the AMP led conversations". It's widely believed that a "view" in YouTube is 30 seconds of content played - at least for larger shows - aligning with the AMP definition (though YouTube has never published a definition itself). YouTube is often cited as the most popular destination for podcasts; with Spotify as an already-announced member, it adds significant credence to the AMP task force's work.
Data credits: Podnews newsletter, Wikipedia