YouTube
YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Chad Hurley, Jawed Karim, and Steve Chen, who were former employees of PayPal. Headquartered in San Bruno, California, it is the second-most-visited website in the world, after Google Search. In January 2024, YouTube had more than 2.7 billion monthly active users, who collectively watched more than one billion hours of videos every day. As of May 2019, videos were being uploaded to the platform at a rate of more than 500 hours of content per minute, and as of mid-2024, there were approximately 14.8 billion videos in total. Wikipedia
Website: www.youtube.com
Owned by: Google
Owns
Latest news
- Aug 22: John Wordock hosted a panel on The Secrets of YouTube Success - with panelists including a representative from YouTube itself. He’s posted a full writeup of the session on his blog.
- Aug 19: In Australia, PodPoll 2025 suggests that millennials, Gen Z and blue-collar workers are all listening more to podcasts in the country. YouTube has also continued to grow, while Apple Podcasts has seen a decrease in usage.
- Aug 18: YouTube Music has added a “skip silence” function for podcast playback. The function was in Google Podcasts, which the company closed in June last year. The feature is still not available in Apple Podcasts.
- Aug 15: Billboard reports record numbers for Taylor Swift’s appearance on New Heights. The outlet reports 9mn views on YouTube in the first twelve hours, and some data from Spotify - a “2,500% increase” in average streams, and female listeners up by 618%. However, in what might be a missed opportunity for podcasting, the ART19-hosted podcast from Wondery hasn’t published any data about podcast downloads, leaving the press to just report on video.
- Aug 14: How are Gen Z listening to podcasts? Coleman Insights and Amplifi Media have worked with Transistor to produce new data. YouTube is dominating as Gen Z’s preferred podcast app; podcasts are mostly discovered through social media; and there is a stark difference, the data says, in how 18-24 year-olds consume podcasts compared to 55-64 year-olds. (Justin Jackson from Transistor and Jay Nachlis from Coleman Insights will be at Podcast Movement.)
Data credits: Podnews newsletter, Wikipedia