
SiriusXM
Networks and production companies
Address: 1221 6th Ave 35th fl, New York, NY 10020, USA
Website: www.siriusxm.com
Symbol: SIRI:NASDAQ
Owns
About SiriusXM
SiriusXM is the leading audio entertainment company in North America with a portfolio of audio businesses including its flagship subscription entertainment service SiriusXM; the ad-supported and premium music streaming services of Pandora; an expansive podcast network; and a suite of business and advertising solutions. Reaching a combined monthly audience of approximately 160 million listeners, SiriusXM offers a broad range of content for listeners everywhere they tune in with a diverse mix of live, on-demand, and curated programming across music, talk, news, and sports. For more about SiriusXM, please go to www.siriusxm.com
Latest news
- May 29: "Advertisers run multiple attribution systems because media players won't align on how to measure ad response. We can't even agree on a shared definition of a podcast." So says the Alliance for Measurement in Podcasting (AMP) - launched to create "the first podcasting measurement framework". Brought together by Oxford Road, the group, including voting members from Spotify, United Talent Agency, SiriusXM, DraftKings, Libsyn and others, have been working in secret since last summer, driven by what it calls industrywide confusion: both a lack of standardized metrics and disagreement about where podcasts end and social videos (as well as other forms of video) begin. The group suggests that "a billion dollars of demand is sitting on the sidelines"; it plans to introduce a new unified framework for use across audio and video at Oxford Road’s upcoming CAO Summit on July 22nd-23rd at the Terranea Resort in Rancho Palos Verdes CA, USA.
- May 11: Edison Research has published the Top 10 Podcast Networks in the US for weekly reach. Spotify is #1, SiriusXM is #2, while iHeartPodcasts is at #3.
- May 1: Sounds Profitable's Tom Webster gives his detailed thoughts on a rumoured merger between SiriusXM and iHeartMedia. If you wanted detail and proper analysis, and even some hot corporate finance talk, you want this post.
- Apr 27: SiriusXM and iHeartMedia are in talks to merge, reports Variety. The news was initially the subject of a set of reports by Bloomberg ($).
- Apr 22: First look: SiriusXM has been announced as the exclusive advertising representative of YouTube audio advertising in the US. This is a significant addition to SiriusXM Media's portfolio, which will now be able to reach 255mn monthly listeners - almost 90% of all US adults 13+.
Data credits: Google Maps, Podnews newsletter